mark adams
my diet
Strong
Medicine
How to fuel your body like the muscular
millionaire who discovered Charles Atlas
A$5,000 custom suit the country’s first prominent health
that no longer fits is magazine, Physical Culture, as well
what I call an incentive as a five-volume compendium (it ran
to get back into 3,000 pages) of advice on healthy
shape. I learned that living and preventive medicine,
fact a few years after deciding to which included information on
become a work-from-home writer. In vegetarianism, chiropractic,
juggling three young boys, constant homeopathy, pleasurable sex, and
assignments, and an open invitation preventing heart problems through
to peek into the refrigerator, I quickly exercise. This was in 1912.
added 20 pounds to my 170-pound In sifting through Macfadden’s
frame. Eventually, one of those life’s work, I decided to test his
assignments was a book project “findings”—everything from fasting
about Bernarr Macfadden, the guy to a short-term milk-only diet.
who started America’s health craze Some of his advice was weird (an
back in the 1910s and 1920s. all-grape diet?), but the majority
Although he has been largely of his nutrition tips were nuggets
forgotten, Macfadden’s influence of wisdom years ahead of their
remains so pervasive that it’s time. My energy boosted to levels I
almost invisible. Oprah, Arnold hadn’t reached since adolescence,
Schwarzenegger, and Dr. Andrew I ran my first marathon, and I beat
Weil all stand on his shoulders. Not chronic chest and knee problems.
only did he discover Charles Atlas That suit? It now fits as well as it did
and propel him to international the day I bought it. Here are a few
stardom, practically inventing of my favorite pearls of early-20th-
bodybuilding in the process, but century wisdom from the father of
he also popularized alternative American fitness and nutrition.
medicine. Macfadden published AS TOLD TO JOEL WEBER
you’re doing good work, much like
chronically sore knees and a nagging
a sore muscle after a productive
respiratory ailment. If a no-food fast
workout. Those hunger pangs will
seems too extreme, eat small meals
eventually lose their intensity, and
and simple sustenance instead, such
you’ll have overcome the desire for
as brown rice or raw food.
an unnecessary snack.
STRIKE A
POSE Bernarr
Macfadden,
muscle prophet
THREE MEALS A DAY
MIGHT BE ONE TOO MANY
Multiple studies have recently
confirmed what Macfadden knew
years ago: Eating less prevents
a host of health problems such
as heart disease and cancer.
Macfadden ate two large meals a
day—a brunch and an early-bird
supper. When I ate to my heart’s
content at 10: 30 A.M. and 5 P.M., my
total daily calories fell by 20 percent.
JIM BENNE T T COLLEC TION
HUNGER IS YOUR FRIEND
Many diet plans bend over backward
to prevent their followers from
feeling hungry. Macfadden taught
me to control my hunger instead.
The secret is to think of a growling
stomach as a simple reminder that
REBOOT YOUR SYSTEM
Absolutely nothing—not a vacation,
a shopping spree, or a martini—has
knocked me out of a mental and
physical rut more quickly than
fasting. Macfadden believed that
humans should emulate other
mammals, which stop eating
when they don’t feel well. Food is
medicine, Macfadden reasoned,
and no food is strong medicine. I
credit the many three-day fasts I did
with fixing some ailments I hadn’t
imagined were curable—namely my
CHEW, CHEW, CHEW
It turns out Grandma (who probably
heard it from Macfadden) was right:
You do need to chew your food
more. Doing so makes it nearly
impossible to overeat. Studies have
shown it takes about 20 minutes for
the stomach to give the brain the red
light, so chewing until a mouthful of
food has all but dissolved prevents
you from a mindless feeding frenzy.
EAT MORE RAW FOODS
Few dietary cults are more fanatical
than raw foodists, who won’t eat
anything heated above 116 degrees.
(Macfadden called this philosophy
the “natural diet.”) I found the
practice fairly tedious, but I will say
that a few days of eating nothing
but uncooked fruits, vegetables,
and nuts flushed toxins from my
body (which felt akin to taking
a sauna during a hangover) and
transformed my body’s chemistry
so much that I smelled of—get
this—strawberries. One Macfadden
raw-food “shortcut”? Drink freshly
squeezed juices.
Mark Adams, 41, is the author of Mr. America , a biography of Bernarr
Macfadden, the country’s original health guru and fitness entrepreneur.